venkatesh-eranti / Clustering_Project_online-retail_case-study

For an UK based non-store online retail for which we need to cluster it's customers in to different groups so that we can run targeted campaign for each group

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k-means-clustering kmeans-clustering-algorithm hopkins-statistic elbow-method silhouette-method rfm-analysis outlier-detection outlier-removal rescaling hierarchical-clustering complete-linkage dendrogram cut-tree gaussian-mixture-models tukeks-method

Clustering_Project_online-retail_case-study

For an UK based non-store online retail for which we need to cluster it's customers in to different groups so that we can run targeted campaign for each group

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For an UK based non-store online retail for which we need to cluster it's customers in to different groups so that we can run targeted campaign for each group

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