There are 2 repositories under customer-lifetime topic.
What is CLV or LTV? CLV or LTV is a metric that helps you measure the customer's lifetime value to a business. In this kernel, I am sharing the customer lifetime value prediction using BG-NBD, Pareto, NBD & Gamma Model on top of RFM in Python.
The main purpose of this repository is to model and forecast customer lifetime value.
Data driven growth
In this project I have trained a ML model to predict lifetime value of customers and divided them into 3 categories :Gold ,Silver and Bronze. For better accuracy I have tune hyper parameters of multiple classification models and choose the best among them.
Predict Customer Value over 3 month Period