There are 2 repositories under conjoint-analysis topic.
Work-In-Progress: conjoint analysis in Python
This repo contains files for the blog post about conjoint analysis
A companion plugin for Excel for charting Conjointly outputs (easy formatting for preference share and revenue charts from conjoint analysis simulations as well as colouring TURF analysis tables)
Syracuse University, Masters of Applied Data Science - MAR 653 Marketing Analytics
This project aims to conduct a random survey design for collecting responses regarding wine preferences of Italian consumers. Furthermore, it attempts to understand how preference share gets affected as we vary different attributes associated with wine with the use of a research method called Conjoint Analysis..
Tool: R. Conjoint analysis helps launch new products. This project helps us deeply understand how conjoint analysis gets consumers preference and segmentation, and how to simulate market to maximize profit and sustainability. It turns out that mutual cooperation yields better outcome than mutual defections.
Boiler template for creating conjoint choice based survey completely for free.
Choice-Based Conjoint Analysis, Multinomial Logit Model, Multinomial Logit Model with random coefficients
In this project we utilize Fine Needle Aspiration data and applied machine learning technique to improve classification of benign and malignant tumor. Thereafter we use Conjoint Analysis for market positioning
Conjoint Analysis on consumer preferences on Sunnyvale, California Housing Market
This repository contains coursework for the Marketing Analytics course in the MS Applied Business Analytics program at Boston University.
An app to help in the calibration of Vulnerability Scores for humanitarian assistance targeting
This repo contains old academic project codes
I help an espresso machine manufacturer assess the product attribute preferences coffee drinkers have while purchasing espresso machines using conjoint analysis in Microsoft Excel
This is a full conjoint analysis study ran on 250 survey participants, analysed through Bayesian Hierarchical Model, using RSTAN package
Conjoint analysis with data dummy
This repository contains configuration files for performing conjoint analysis on Netflix survey data.
Shiny BPTO Conjoint Siumlator for HB models
portfolio of business & marketing analytics coursework
This is a repository for the paper "Consider Your Companions Carefully: How Voters Perceive (Coalition) Governments’ Poor Valence Images?"
Code to support analysis of AAAI HCOMP 2021 Paper "Modeling Simultaneous Preferences for Age, Gender, Race, and Professional Profiles in Government-Expense Spending: a Conjoint Analysis"
CX project by analyzing the survey data and driving actionable insights to design the product and recommending further marketing campaign strategies
Replication of a Horiuchi, Smith, & Yamamoto (2020) paper on voter preferences in Japan using R for conjoint analysis.
Used R to build a Conjoint Analysis from scratch, assessing the importance of different features of a Flat-Panel TV.
This project is to predict credit card customer default risk using data from April to September 2005 for customers in Taiwan. It involves preprocessing the data, including cleaning and transforming, and employing algorithms like Apriori for association analysis and Random Forest for modeling to predict next month's defaulters.
This repository is a coursework I have taken at McCombs School of Business, UT Austin during my master's degree
Conjoint analysis is a data informed approach to understanding what consumers prefer about a product
Explore consumer preferences & valuations for TV products with Conjoint & Bootstrapped Willingness-To-Pay analysis. Compare and analyze own design against competition for an edge! Enhance your product strategy!
Market and Insights Analyst at the consulting services department of a multinational professional services firm. As part of this role, you are asked to work across the following three (3) different client engagement projects.