This is my take on solving the awkward relationship between Django Templates and Metatag/title information. My approach staunchly defends user simplicity. The down-side (if you want to call it that) is that there is template logic in the admin. INSTALL: 1) Blah blah blah INSTALLED_APPS, Syncdb. 2) Add some URLMetatags model instances 3) Load the "metatag_tags" templatetag in your base tag and call {% metatag_populate %}