webmasterjunkie / partnerize-gtm-standard-ecommerce

This is the standard eCommerce tracking tag for Partnerize. This is used to send your purchase marketing events to Partnerize. This relates to the Google Analytics commerce tag.

Google Tag Manager Standard eCommerce Tag

This tag utilizes Google Tag Manager’s dataLayer to populate a formatted Partnerize purchase event tracking tag.

dataLayer Format

The Standard Ecommerce Developer Guide lists the required formatted for the dataLayer as it relates to this tag.

Example

<script>
window.dataLayer = window.dataLayer || [];
dataLayer.push({
   'transactionId': '1234',
   'transactionAffiliation': 'Acme Clothing',
   'transactionTotal': 38.26,
   'transactionTax': 1.29,
   'transactionShipping': 5,
   'transactionProducts': [{
       'sku': 'DD44',
       'name': 'T-Shirt',
       'category': 'Apparel',
       'price': 11.99,
       'quantity': 1
   },{
       'sku': 'AA1243544',
       'name': 'Hat',
       'category': 'Apparel',
       'price': 9.99,
       'quantity': 2
   }]
});
</script>