We use this template for all Press Releases over at Realmac Software. It's a good starting point for any app releated press release, feel free to use it for your own app launch.
For more on writing a great press release visit my blog,
Chages and improvements are most welcome :)
Please contact Dan Counsell regarding this project, dan@realmacsoftware.com
- Dan Counsell, @dancounsell
- Nik Fletcher, @nikf