punyaslokdutta / GA4-snippets

Snippets of code that helps in sending events and also GA4 setup for analytics clients

GA4-snippets

Snippets of code that helps in sending events and also GA4 setup for analytics clients

Setting up Google Analytics 4 (GA4) for your client's app or website. GA4 offers powerful tracking capabilities and access to important APIs for enhanced measurement.

Table of Contents

1. Create a Google Analytics 4 Property
2. Install GA4 Tracking Code
3. Enable Enhanced Measurement
4. Explore GA4 Important APIs
5. Set Up Custom Events
6. Integrate Events in App or Website
7. Set Up User Properties (Optional)
8. Configure Data Streams and Data Import (Optional)
9. Test Event Tracking
10. Review Real-Time Reports
11. Create Custom Reports and Dashboards (Optional)
12. Set Up Data Retention and Privacy Settings
13. Review and Optimize

1. Create a Google Analytics 4 Property

• Go to the Google Analytics website (https://analytics.google.com/) and sign in with a Google account.
• Create a new GA4 property for the client's app or website.

2. Install GA4 Tracking Code

• Obtain the GA4 Measurement ID (G-XXXXXXXXXX) from the GA4 property settings.
• Add the GA4 tracking code to the client's app or website's header section on all pages. The tracking code should look like this:

<script async src="https://www.googletagmanager.com/gtag/js?id=G-XXXXXXXXXX"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());
  gtag('config', 'G-XXXXXXXXXX');
</script>