Data science virtual internship program by British Airways through Forage!
A project with an opportunity to step into the shoes of a British Airways Data Scientist and complete tasks that replicate everyday work accomplished by the British Airways Data Science team. The project consists of 2 tasks that involve analyzing the scraped customer review data and building predictive models to predict customer buying behavior.
Scrape and analyze customer review data to uncover findings for British Airways
- Apply web scraping on unstructured third-party customer review data from https://www.airlinequality.com/airline-reviews/british-airways
- Analyze the scraped customer reviews using Sentimental Analysis (utilized NLTK library in Python) to classify positive, neutral, and negative reviews
- Present your insights and analysis using PowerPoint
Build a predictive model to understand factors that influence buying behavior
- Prepare the data by performing EDA and feature engineering techniques
- Create a classification model to predict customer buying behavior
- Prepare a PowerPoint representation to highlight obtained insights and analysis
- How Data Scientists at British Airways apply analytical skills to make a tangible impact by providing recommendations, tools, and models that drive key business decisions
- How using data and predictive models helps British Airways acquire customers before they embark on their holidays
- Completion certificate link: Certificate
- Virtual Internship program link: Program
