OpenOOH (openooh)

OpenOOH

openooh

Geek Repo

Common standards for OOH advertising

Home Page:http://openooh.media

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OpenOOH's repositories

venue-taxonomy

The intention of this project is to standardize the list of venue types that represent Digital-Out-of-Home (DOOH) advertising screens within a programmatic OpenRTB 2.5 context. The systematization of DOOH venue types will allow for clearer targeting by media buying platforms across a spectrum of available supply-side platforms offering DOOH inventory.

creative-formats

Working standards around OOH creative formats

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openooh.github.io

OpenOOH Website

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screen-id

Proposals for how to identify screens

measurement-spec

Specification for how to communicate measurement information

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