Have you ever deleted a column of data that you were sure you didn't need only to realize it was critical? Have you ever struggled to remember how you came up with that prospect pool? Have gift officers ever questioned why a prospect ended up in their portfolios?
Microsoft Excel is a powerful, industry-standard tool, but is it the best tool? R, as a programming language, can appear daunting, but this open-source software can provide incredible benefits for those willing to take the plunge.
We'll walk through a case study and look at why you might want to consider R, how to get started analyzing and visualizing your data, and where to go to learn more.
This book by Hadley Wickham and Garret Grolemund is a wonderful, all-around resource for learning R.
Presentation given by Julie Lowndes & Allison Horst at the 2020 RStudio Conference.