danort92 / Prediction-of-Cross-sell-Opportunities-for-Insurance-Policies

Insurance Cross Sell Opportunity Forecast through machine learning algorithm

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Prediction of Cross-sell Opportunities for Insurance Policies

Original project on my Kaggle: Health Insurance Project

The customer is an insurance company that has provided health insurance to its customers. The company would like to know how many customers would accept to purchase a vehicle insurance.

The dataset consists of the following properties:

  • id: unique id of the buyer;
  • Gender: gender of the buyer;
  • Age: age of the buyer;
  • Driving_License: 1 if the user has a driving license, 0 otherwise;
  • Region_Code: unique code of the buyer's region;
  • Previously_Insured: 1 if the user already has an insured vehicle, 0 otherwise;
  • Vehicle_Age: age of the vehicle;
  • Vehicle_Damage: 1 if the user has damaged the vehicle in the past, 0 otherwise;
  • Annual_Premium: the amount that the user must pay as a premium during the year;
  • Policy_Sales_Channel: anonymized code of the channel used for the proposal (e.g. by email, by phone, in person, etc ...);
  • Vintage: number of days from which the user is a customer of the company;
  • Response: 1 if the buyer has responded positively to the sales proposal, 0 otherwise.

The goal of this project is the following:

Predict the value of Response providing the insurance company with a predictive model that can predict whether past year's policyholders might be interested in purchasing an insurance for their vehicle as well.

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Insurance Cross Sell Opportunity Forecast through machine learning algorithm


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