avishek-choudhary / Case-Study-3-Foodie-Fi

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Case Study #3 : Foode-Fi


This repository hosts the solutions to the 3rd challenge (Week 3) of the 8 Weeks SQL Challenge by DannyMa. Click here to view the full challenge


Table of Contents

Business Case

Subscription-based businesses are super popular and Danny realized that there was a large gap in the market - he wanted to create a new streaming service that only had food-related content - something like Netflix but with only cooking shows!

Danny found a few smart friends to launch his new startup Foodie-Fi in 2020 and started selling monthly and annual subscriptions, giving their customers unlimited on-demand access to exclusive food videos from around the world!

Danny created Foodie-Fi with a data-driven mindset and wanted to ensure all future investment decisions and new features were decided using data.

This case study focuses on using Foodie-Fi data; subscription-style digital data to answer important business questions that could help the startup an insight into critical business metrics relating to the customer journey, payment transactions, and overall business performance.


Entity Relationship Diagram


Available Data

View

Table 1: plans

Schema

Column Name Data Type Description
plan_id INTEGER A unique ID for each Plan
plan_name VARCHAR Name of the Plan
price FLOAT Price of the Plan

Sample Data

plan_id plan_name price
0 trial 0
1 basic monthly 9.90
2 pro monthly 19.90
3 pro annual 199
4 churn null

Table 2: subscriptions

Schema

Column Name Data Type Description
customer_id INTEGER A unique ID for each Customer
plan_id INTEGER An ID of the plan (can be duplicates)
start_date DATE Date when the plan starts

Sample Data

customer_id plan_id start_date
1 0 2020-08-01
1 1 2020-08-08
2 0 2020-09-20
2 3 2020-09-27
11 0 2020-11-19
11 4 2020-11-26
13 0 2020-12-15
13 1 2020-12-22
13 2 2021-03-29
15 0 2020-03-17
15 2 2020-03-24
15 4 2020-04-29
16 0 2020-05-31
16 1 2020-06-07
16 3 2020-10-21
18 0 2020-07-06
18 2 2020-07-13
19 0 2020-06-22
19 2 2020-06-29
19 3 2020-08-29

Case Study Solutions


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