Candice Wu's repositories
Marketing-Campaign-Analysis
This project involves extracting data to analyze sales seasonality, campaign effectiveness, and user behavior across five datasets. By utilizing Power BI and MySQL queries, I will create insightful and actionable dashboards. I will also provide data-driven strategies that enhance the effectiveness and optimization of marketing campaigns.
Statistical-Analysis-on-US-Mortgage-Rates-Using-R
This project is about to use linear regression to examine the relationship between various economic variables and the mortgage rate in the United States.
Superstore-Sales-Analysis
Superstore, a fictional retail entity in the U.S., specializes in furniture, office supplies, and technology products. This report provides an in-depth analysis of the company's performance from 2019 to 2022, highlighting key areas of strength and potential opportunities for growth.
A-Comparative-Analysis-of-Sub-Saharan-Africa-and-Western-Europe
This project is a comparative analysis of happiness scores and cultural factors between Sub-Saharan Africa and Western Europe.
Airbnb-NYC
Combining and cleaning data from multiple file types like .csv, .tsv, and .xlsx to extra valuable insights about Airbnb listing price in NYC
King-County-House-Price-Prediction
This project is about figuring out the key features that determine the sales price of houses and helping real estate developers, individual buyers, and banks seek the best area in King County to develop new apartment buildings or make purchases.
RFM-Data-Analysis
This product focuses on developing and executing SQL queries to identify targeted user groups. It also involves creating insightful Excel charts to visualize and communicate key RFM (Recency, Frequency, Monetary) analysis findings, thereby supporting data-driven strategic marketing decisions.