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QcmP Lab - LOGO

Stable versions

Here you have the latest stable version (for now in two flavours: dark and light background). This is what you should use.
You can download the raster (.png) render here, in the Assets tab under Latest release.

So, everytime we change these files, we should release the corresponding raster pictures.

DARK LIGHT
dark-logo light-logo

A note:
as you can see looking down at the next table, the current stable version of the DARK logo is strongly grounded on the SLACK official color-scheme (the logo has been originally intended for our Slack channel). We just notice that the background color is slightly different, so to better work with the overlayed code and resemble a little the standard ubuntu terminal.

Color-agnostic usage

Having a simple set of 4(+1) elements(+background) it could be a nice idea to make the logo "color-agnostic", meaning that we don't really have a unique set of colors (but maybe indeed a "main" one), and use different case-specific sets. As an example if ever it will exist some repository dedicated to a julia-language API for the main Fortran libraries it could display a "julia-flavored" version of the logo, using the four colors defined in their graphical identity docs. Here we give some arbitrary examples, just to showcase the idea:

SLACK JULIA MICROSOFT GOOGLE
slack julia microsoft google

Let's say that, when in need of a specific "branded" logo, we craft it just by changing color-scheme to the basic template and upload the result to the brand-colors folder. If the logo is actually used we upload a raster render as a release asset.

Some additional guidelines on the workflow:

  • a very good source of branded color-schemes is brandpalettes.com, that also points to the original sources (when available) and has a nice built-in search function. You may want to start from there.
  • we aim to keep the .svg files as clean and uniform as possible, so please remember to change alpha values only level-wide, not in the single-element color rgba value; in general please make good use of svg-levels.

TODO

  • Move away from the slack color palette for the main dark version of the logo; the slack-flavored logo could remain for the Slack channel, but we aim to have a completely original main logo. [updates on the dark branch]
  • Make the "MIT-A(w)-curves" from scratch (instead of extracting from the famous Physics Today of Kotliar and Vollhardt); either by getting fresh IPT results (fast but maybe not ideal) or with a simple, neat analytical sketch of the shapes (better?).
  • Maybe have a simple script setting everything up, instead of working by hand on inkscape; so to make easier little changes and updates. [¡this would totally change the workflow!]
  • Rearrange and rotate the curves to get an "ED" instead of a "Ψ", which may fit better the overall spirit of the codebase [look at ED branch]

© 2020 | Gabriele Bellomia

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