#Telco Customer Churn
Focused customer retention programs
Context
"Predict behavior to retain customers. You can analyze all relevant customer data and develop focused customer retention programs." [IBM Sample Data Sets]
Content
Each row represents a customer, each column contains customer’s attributes described on the column Metadata.\
The data set includes information about:\
- Customers who left within the last month – the column is called Churn
- Services that each customer has signed up for – phone, multiple lines, internet, online security, online backup, device protection, tech support, and streaming TV - and movies
- Customer account information – how long they’ve been a customer, contract, payment method, paperless billing, monthly charges, and total charges
- Demographic info about customers – gender, age range, and if they have partners and dependents
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