Analysis to help developers draw insights to work on so as to capture the Andriod market.
App: Application name
Category: Category the app belongs to
Ratings: Overall user rating of the app (as when scraped)
Reviews: Number of user reviews for the app (as when scraped)
Size: Size of the app (as when scraped)
Installs: Number of user downloads/installs for the app (as when scraped)
Type: Paid or Free
Price: Price of the app (as when scraped)
Content Rating: Age group the app is targeted at - Children / Mature 21+ / Adult
Genre: An app can belong to multiple genres (apart from its main category). For eg, a musical family game will belong to
Current: Ver Current version of the app available on Play Store (as when scraped)
Android Ver: Min required Android version (as when scraped)
Google Play Store Apps | Kaggle
Since the aim of this analysis is to draw insights for developers to capture the andriod market,the developers should focus on applications that are in the health, education and family categories if the developers are looking to generate more revenue for the organization since we can conclude from our analysis that users are willing to pay for application that they feel is important. On the other hand, if the developers are looking to get more engagements, apps that are free and targetted for everyone should be their priority.