As Lead Analyst for an independent gaming company. I've been assigned the task of analyzing the data for their most recent fantasy game Heroes of Pymoli.
Like many others in its genre, the game is free-to-play, but players are encouraged to purchase optional items that enhance their playing experience. As a first task, the company would like you to generate a report that breaks down the game's purchasing data into meaningful insights.
My final report should include each of the following:
- Total Number of Players
- Number of Unique Items
- Average Purchase Price
- Total Number of Purchases
- Total Revenue
- Percentage and Count of Male Players
- Percentage and Count of Female Players
- Percentage and Count of Other / Non-Disclosed
- The below each broken by gender
- Purchase Count
- Average Purchase Price
- Total Purchase Value
- Average Purchase Total per Person by Gender
- The below each broken into bins of 4 years (i.e. <10, 10-14, 15-19, etc.)
- Purchase Count
- Average Purchase Price
- Total Purchase Value
- Average Purchase Total per Person by Age Group
- Identify the the top 5 spenders in the game by total purchase value, then list (in a table):
- SN
- Purchase Count
- Average Purchase Price
- Total Purchase Value
- Identify the 5 most popular items by purchase count, then list (in a table):
- Item ID
- Item Name
- Purchase Count
- Item Price
- Total Purchase Value
- Identify the 5 most profitable items by total purchase value, then list (in a table):
- Item ID
- Item Name
- Purchase Count
- Item Price
- Total Purchase Value