Startup School Curriculum

[KimSeonghyeon]

Topic

• How to get startup idea
  • live in the future, and build something that is missing
  • turn off some filters to disturb to get startup idea
    • for example,
      • Could I make big company with this idea?
      • Does this idea sounds sexy?
  • The place to start looking for ideas is things you need. There must be things you need.
  • build something a small number of people want a large amount
  • The verb you want to be using with respect to startup ideas is not "think up" but "notice"
  • A crowded market is actually a good sign, becuase it means both that there's demand and that none of the existing solutions are good
  • Build something small number of people want a large amount
  • Live in the future, then build whats missing.
  • Not to think up an idea, should notice it
  • You might do better to get a summer job in some unrelated field
  • You have to be able to phrase it in terms of something the incumbents are overlooking
  • A crowded market is actually a good sign, because it means both that there's demand and that none of the existing solutions are good enough.
  • The place to start looking for ideas is things you need. There must be things you need.
  • Notice "Why does not someone make x?"

(2022.06.03)

• How to Evaluate Startup Idea
  • startup = growth
    • startup is a company to try to be growing fast
    • startup idea is hypothesis.
    • startup idea is composed of three components
      • problem
        • idea would be good if it is related with problem which is growing, popular, urgent, expensive, mandatory or frequent
        • B(ehavior) = M(otivation) + A(bility) + T(rigger)
          • Motivation: User has problem to be solved
          • Ability: Your company can solve it
          • Trigger: trigger users to use your startup product or services
        • idea can come from where law has changed recently
      • solution
        • SISP(Solution in search of problem)
      • insight
        • Unfair adavatange which will persuade investors to believe that your startup woud grow faster than others
          • For examples, Founders, Market, Product, Acquisition, Monopoly
          • You should have at least one of unfair advantage above (having multiple would be greater, however it is not that easy)
          • If your company's CAC is $0 and word-of-mouth growth is big, it is unfair advanatage.

(2022.06.03)

• How to Talk to Users
  • contents comes here..