Confusing "build status" and "coverage status"placement on README

[edwardttril]

Under README.md:
Its'nt clear whether it meant why there are two build status and coverage status:
"Build Status Build Status Coverage Status Coverage Status"

I bet what you want is build and coverae status for "develop" and "master" branch but that info is absent from README.md.

Also, git tag/branch for release so that other projects can pull in from a known release? Some projects makes this a hard requirement (e.g. those from OpenX)