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pierian-co / Adobe-Target-Blogs-Videos-Webinars

This repository aims to provide a collection of links to blogs, articles, videos and webinars related to Adobe Target (hosted by both Adobe as well as non-Adobe professionals)

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adobe-target

Adobe Target - Webinars, Articles and Blogs collection

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Adobe Target is one of a few incredible tools to enable CXO (Customer Experience Optimsation), providing cutting edge capabilities such as AI-driven optimisation, Zero-latency server-side decisioning, seamless integration with AEM to name a few. To help learning the tool, Adobe Experience League provides a wealth of knowledge about the technicalities of how to use Adobe Target, many experts like Brian Hawkins, Alex Bishop, Jayakrishna also share their deep knowledge through their articles and blogs. Adobe also organises many webinars where product-managers explain features with business benefit examples.

As an attempt to make these webinars, articles and blogs easily accessible to all Adobe Target enthusiasts, I have started collating links to such material on this GitHub page. I hope this will prove helpful to colleagues new to Adobe Target as well as seasoned experts. While this collection is in its infancy, would appreciate feedback and contribute to grow it further.

Title-URL Date Category Related to Organiser/Author
Adobe Target content library Adobe Experience League Adobe Experience League Adobe
Adobe Target Profile Scripts Explained 26-Jul-2022 Blog Profile Scripts Matthew Ravlich
Zero to Hero: Starting and Scaling a Personalization Program 28-June-2022 Webinar Personalisation Strategies Heather Adkins (City National Bank SVP) and Kaitlin White (Adobe)
Uncover High-Impact Optimization Opportunities 16-June-2022 Webinar Personalisation Strategies Drew Burns (Adobe)
Personalization with Precision: Adobe Analytics & Target 2-June-2022 Webinar Adobe Target & Adobe Analytics together Jordan Ison (Adobe)
Personalization Industry Insiders Series: Financial Services & Insurance 24-May-2022 Webinar Industry specifc best practices Adobe (Christopher Young and James Capasso)
Personalization and the Changing Landscape in Retail 19-May-2022 Webinar Industry specifc best practices Adobe and Dick's (Shawn Wilkinson, Dick’s Sporting Goods eCommerce Program Manager and Brent Kostak)
Real-Time Personalization with Adobe Target 28-Apr-2022 Webinar Personalisation Strategies Brent Kostak (Adobe)
Creating a Personalisation Roadmap & Testing Plan 2-June-2021 Webinar Personalisation Strategies Adobe
Adobe Target Delivery API Tutorial Using Postman Blog Server-side Optimisation Adobe
Adobe Target Skill Builder - Unlock the power of Social Proofing in realtime with Adobe Target and Adobe Analytics 25-Mar-2021 Webinar Data Integration with Adobe Target Adobe
Integrate Third-Party Data Into Adobe Target Using Data Providers 14-Mar-2021 Blog Data Integration with Adobe Target Abhinav Puri
Adobe Target: Response Token and Debugging approach 26-Feb-2021 Blog Response Tokens Jayakrishnaa Pharthasarathy
Adobe Target — On Device Decisioning 1-Dec-2020 Blog Server-side Optimisation Alex Bishop
Taking the Lead in Delivering Next-Gen Personalization 11-Nov-2020 Blog Server-side Optimisation Adobe
Adobe Target Skill Builder - On-device decisioning in Adobe Target 1-Nov-2020 Webinar Server-side Optimisation Adobe
Adobe Target Skill Builder - Personalization Strategies Using AI and Adobe Target 13-Aug-2020 Webinar Using Sensei for Personalisation Adobe
Digital Bites Webinar - The Inspiration Series: Fuelling Target with Content 28-Jul-2020 Webinar Adobe Target and AEM Adobe
Adobe Target Skill Builder - How HSBC leverages Adobe Target and A.I. tp personalize at scale 6-Aug-2020 Webinar Using Sensei for Personalisation Adobe
Adobe Target Skill Builder - Tips & Tricks to Take Full Advantage of Adobe Target 28-Jul-2020 Webinar Adobe Target Tips & Tricks Adobe
Digital Bites Webinar - Better together: Adobe Target and Experience Cloud Integrations 28-Jul-2020 Webinar Adobe Target Tips & Tricks Adobe
Digital Bites Webinar - How Sensei can help: AI and ML in Adobe Target 14-Jul-2020 Webinar Using Sensei for Personalisation Adobe
Adobe Target Skill Builder - How Adobe uses Sensei for Adobe Sensei AI to Personalize experiences 4-Jun-2020 Webinar Using Sensei for Personalisation Adobe
Adobe Target Personalisation Industry Insides Webinar Series - Financial Services and Insurance 28-May-2020 Webinar Industry specifc best practices Adobe
Adobe Target Personalisation Industry Insides Webinar Series - Retail 21-May-2020 Webinar Industry specifc best practices Adobe
Adobe Target Personalisation Industry Insides Webinar Series - Media, Publishing and Telecommunications 14-May-2020 Webinar Industry specifc best practices Adobe
Adobe Target Personalisation Industry Insides Webinar Series - Healthcare and Pharmacy 7-May-2020 Webinar Industry specifc best practices Adobe
How to use the Adobe Target form composer in a Mobile App 10-Mar-2020 Blog Mobile App Experience Optimisation Alex Bishop
Analytics Demystified Adobe Target Profiles 18-Apr-2019 Blog Analytics Demystified Link explaining Profile scripts Brian Hawkins

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This repository aims to provide a collection of links to blogs, articles, videos and webinars related to Adobe Target (hosted by both Adobe as well as non-Adobe professionals)

adobe-target