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ThinkUp gives you insights into your social networking activity on Twitter, Facebook, Instagram, and beyond.

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New Insight: Top Stories of 2014

anildash opened this issue · comments

commented

One-liner

Show the user their relevance by mentioning which major news stories they wrote about this year. (Primarily for FB)

screenshot 2014-12-10 14 05 50

How often this insight runs

  • Always (triggered by a data event, check the data and update insight on every crawl)
  • Daily (check the data once a day, don't regenerate every crawl)
  • Weekly on a fixed day (specify day of week per network to space these out)
  • Monthly on a fixed day with bonus magic day within first 2 weeks of use (specify day of month per network to space these out)
  • Annual on a fixed date (specify day of year)
  • Annual every 365 days from first appearance

December 18

Headline

  • User Name was part of 2014's biggest trends

Body

  • Username's 2014 included the World Cup, Ebola, Robin Williams, the ALS Ice Bucket Challenge, MH 370, the Super Bowl, Ferguson, ISIS, and the Sochi Olympics. Those were Facebook's top topics of the year -- that's so 2014!

Tout

  • Sign up now to see your top %network moments of 2014!

Criteria and logic

  • What data does this insight need? Last week's posts? Last month's? Just the user's posts?

Match all posts where user mentioned selected keywords -- just return the first mention of each as one of the posts to feature in the detail, and stop after any 3 match. Keyword list (search string/term to use in insight):

  • "ice bucket" / ALS Ice Bucket Challenge
  • "ALS ice" / ALS Ice Bucket Challenge
  • "robin williams" / Robin Williams
  • "super bowl" / Super Bowl
  • superbowl / Super Bowl
  • "World Cup"
  • "Malaysia Airlines" / Malaysia Airlines
  • "mh370" / Malaysia Airlines
  • "mh 370" / Malaysia Airlines
  • sochi / Sochi Olympics
  • olympics / Sochi Olympics
  • lebron / LeBron James
  • jeter / Derek Jeter
  • mayweather / Floyd Mayweather Jr.
  • carmelo / Carmelo Anthony
  • ronaldo / Cristiano Ronaldo
  • earnhardt / Dale Earnhardt, Jr.
  • beyonce / Beyoncé
  • pharrell / Pharrell
  • minaj / Nicki Minaj
  • "Taylor Swift"
  • "Sam Smith"
  • fallon / Jimmy Fallon
  • kardashian / Kim Kardashian
  • "game of thrones" / Game of Thrones
  • oitnb / Orange is the New Black
  • "orange is the new black" / Orange is the New Black
  • "walking dead" / The Walking Dead
  • "downton" / Downton Abbey
  • "true detective" / True Detective
  • frozen / Frozen
  • "guardians of the galaxy" / Guardians of the Galaxy
  • "lego movie" / The Lego Movie
  • "gone girl" / Gone Girl
  • Is there a minimum threshold for any bit of data before the insight should get generated?

Must be > 0 to show the posts and keyword match list. If 0 keywords match, show the "avoided talking about many of the hot-button issues of the year."

Emphasis

  • High
  • Medium
  • Low

Included elements

  • Headline
  • Text
  • Header image (image off to the left in side-by-side style insights)
  • Hero image (giant image on top)
  • List of user(s)
  • List of post(s)
  • List of link(s)
  • Action button (please specify button label and URL button should link to)
  • Line chart
  • Bar chart
  • Other viz
  • Other graphic treatment

Button URL: http://newsroom.fb.com/news/2014/12/2014-year-in-review/
Button text: See Facebook's Year in Review
List of posts should be three which have keywords that match any of the selected words.